AppleWorld | Shambhala | George Gurdjieff
Who Will Replace Steve Jobs as Gestalt Fuehrer When He Die s? manages to mention Steve Jobs, George Gurdjieff , and Shambhala in the same breath. Interestingly, speculation on Stephen Jobs re-incarnation has already began, even though he has not transmigrated yet (assuming his last appearance at the iPad Wingding was not a hologram): Jobs may have subscribed to the Buddhist school of egotism, exemplified in George Gurdjieff's book Life is Real, Only When I Am . According to that school, a place called Shambhala, in Tibet, is where the Masters (Fuehrers) of the marketing universe held sway . . . Is he like the Dalai Lama, and someone will find a creature somewhere in the world who shows all the characteristics of a Steve Jobs by seeing whether his fingers do the walking past the Beatles' albums and Xerox Palo Alto ideas?